KuCoin Rises to Prominence in Animoca Brands Exchange Rankings
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In a significant recognition of its efforts, KuCoin has secured a spot among the top three cryptocurrency exchanges regarding total token listings as reported in Animoca Brands Research’s 2025 Listing Report. This achievement stems from a commitment to strategic work rather than just sheer trading volume, as more teams are increasingly selecting KuCoin for their token launches.
The findings from the report indicate that KuCoin experienced a 31% rise in listings compared to the previous year. This growth is a clear indication of the exchange’s proactive approach to engaging with projects and establishing a trusted onboarding process for developers. The trend shows that a growing number of startups are choosing KuCoin for their initial trades, and this foundational support can significantly influence the trajectory of a token’s market presence.
What stands out is the diverse range of token valuations on KuCoin. The exchange accommodates projects with fully diluted valuations (FDV) that span from around $30 million to more than $500 million. Interestingly, a notable portion of the largest projects is opting for listings on only premier exchanges, leading to heightened selectivity. This trend highlights KuCoin’s essential role in the landscape of both emerging and mid-sized projects.
Additionally, the liquidity statistics reinforce KuCoin’s burgeoning significance. Tokens with an FDV exceeding $100 million have demonstrated considerably higher first-day trading volumes this year, surpassing the averages from 2024. The segment of projects valued between $100 million and $500 million has shown the most rapid growth over a 30-day period, suggesting that investors are quick to support listings on exchanges that maintain active communities and robust order books.
Beyond just cryptocurrency, KuCoin has also made its mark in the tokenized gold trading arena, ranking fifth in trading volume. This involvement reflects the exchange’s participation in the expanding realm of real-world assets and the increasing acceptance of tokenized commodities as a promising asset class. For both traders and long-term investors, this development signals that the intersection of traditional safe-haven assets and crypto is gaining traction.
The report also emphasizes a shift in the competitive landscape of cryptocurrency exchanges. The criteria for success have evolved; it’s no longer solely about the number of tokens listed but about the quality and diversity of those listings, as well as the liquidity available for trades. Thus, a strategic approach alongside quality is becoming paramount.
Since its inception in 2017, KuCoin has cultivated a robust global presence, boasting over 40 million users across more than 200 countries and regions. The exchange offers various services, including spot and futures trading and institutional products. Moreover, KuCoin has significantly increased its focus on compliance and security, holding certifications such as SOC 2 Type II and ISO 27001:2022, along with expanding its regulated operations worldwide.
Under the leadership of CEO BC Wong, KuCoin is committed to creating a reliable ecosystem that effectively balances innovation with regulatory oversight, marking a pivotal moment in its growth trajectory.

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